Quick answer: Most Piedmont yards don't need an in-ground system to water well, a good hose-end sprinkler and a simple timer cover a lot of ground. If you do go in-ground, the clay-heavy soil here means short, repeated watering cycles work better than one long soak, which mostly just runs off instead of soaking in. A rain sensor pays for itself fast in a region that gets plenty of surprise rain.
You probably don't need what you think you need
An in-ground irrigation system is a real investment, and for a lot of Piedmont yards it's not necessary to water well. A decent oscillating or impact sprinkler on a simple hose-end timer, moved around to cover the whole yard, gets the same result as a buried system for a fraction of the cost. Consider an in-ground system when the yard is large enough that manually moving a sprinkler around becomes a real chore, not because every serious lawn is assumed to need one.